Client Challenge
Where they were stuck
- Legacy stores are slow, ugly and bloated with apps.
- Merchandising teams fight the CMS instead of using it.
- Analytics live in five tools with conflicting numbers.
Case Studies
E-commerceWebsiteDemo Project
E-commerce Website & Admin Dashboard
A store fast enough to convert and a back office calm enough to scale.
Industry
E-commerce
Category
Website
Timeline
8 weeks (demo build)
Services
4 disciplines
Project Overview
The engagement
A composable e-commerce build — headless storefront on a custom admin — that ships in weeks and scales to millions of pageviews without breaking a sweat.
Our Solution
What we built
- Headless storefront optimised for Core Web Vitals.
- Custom admin with drag-and-drop merchandising.
- Unified analytics view across store, ads and email.
- Composable checkout with wallets, BNPL and local payments.
Development Process
How the work unfolded
01
Discovery
Framed the problem, mapped the workflow and defined success from day one.
02
Blueprint
Sketched the architecture, data model and user journeys end to end.
03
Build
Shipped in weekly increments with production-quality code from the first commit.
04
Launch
Migrated data, trained the team and cut over with a safety net in place.
05
Optimise
Measured, tuned and hardened until the system felt effortless to run.
Technology Stack
Next.jsShopify HydrogenStripeMeilisearchKlaviyo
Services Provided
StorefrontAdmin DashboardPaymentsAnalytics
Key Features
What shipped
- Instant search with typo tolerance
- Bundles, subscriptions and pre-orders
- Segment-aware promotions
- Editorial CMS for content commerce
- One-source-of-truth dashboards
Before vs After
The shift
Before
3s+ product pages
After
Sub-1s LCP
Before
App-graveyard admin
After
Focused custom back office
Before
Conflicting reports
After
One dashboard the whole team trusts
Results
The outcome they feel every day
Higher conversion
Speed and clarity translate directly into revenue per session.
Faster merchandising
Campaigns go live in minutes, not release cycles.
Ready for scale
Traffic spikes stop being an incident.
"Composable commerce done right — fast for shoppers, calm for the team."
INTILEQ Studio
Concept walkthrough
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